Choosing an eCommerce System for your Licensed Application
There are many things to consider when selecting an eCommerce solution for selling and delivering your licensed software. Setting up eCommerce for your software products is an important part of your business as a publisher. You want a sales process that includes:
- Methods for capturing new leads and sales
- A simple and efficient online purchasing system
- Instant gratification and around-the-clock convenience for customers
- Systems to automate license delivery
- Systems for renewing licenses and upselling
- Reliable maintenance on every aspect of the process
Check out our blog post, which lists out several of these considerations and will help you decide between an integrated solution versus a best-in-breed approach: